ONE PARK / POSTER/FLYER DESIGN

CONTEXT

THE ONE PARK POSTER SERIES IS AN ONGOING COLLECTION OF EVENT POSTERS AND FLYERS CREATED FOR ONE PARK—A CONTEMPORARY HOSPITALITY SPACE COMBINING A PREMIUM RESTAURANT AND ROTATING FOOD POP-UP CONCEPT WITH A JAPANESE-INSPIRED LISTENING BAR UPSTAIRS. THE PROJECT DEVELOPS A FLEXIBLE AND CONTEMPORARY VISUAL SYSTEM TO PROMOTE THE VENUE’S EVOLVING PROGRAMME OF DINNERS, GUEST CHEFS, AND MUSIC-LED EVENTS.

THE DESIGN LANGUAGE BALANCES CLARITY AND EXPRESSION, ALLOWING EACH POSTER TO REFLECT THE CHARACTER OF AN EVENT WHILE MAINTAINING A COHESIVE IDENTITY ACROSS THE SERIES. SUBTLE CUES DRAWN FROM LISTENING BAR CULTURE AND HI-FI AUDIO AESTHETICS REFERENCE THE VENUE’S CUSTOM SOUND SYSTEM AND ACOUSTICALLY DESIGNED SPACE.

SCOPE

  • CONCEPT DEVELOPMENT
  • CREATIVE DIRECTION
  • GRAPHIC DESIGN

LOCATION

CAPE TOWN

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